Out of Africa

Treena Colby
Tuesday, Aug 23, 2011 at 10:01 AM

One of the largest publishers of weekly and monthly newspapers and magazines in South Africa, Caxton, has started using Microsoft Tags. Caxton self-generated their first Tags for their weekly women’s lifestyle magazine, Vrouekeur. Publishing 12 other titles on such topics as family, lifestyle, décor, entertainment, religion and farming, the publishing house has a wide and varied opportunity to place Tags in their magazines.

Coxton magazine image

The South African publisher and printer also has packaging and labels, printing services, digital replication and stationary divisions so the potential for the use of Tags goes well beyond magazines.

With so many uses and places for Microsoft Tags, where will you use them? Let us know in the comments below or on Facebook and Twitter.



Best Practices for Using Tag

Design Tags that scan easily and offer an engaging mobile experience



Capture customers in the moment and bring printed materials to life



Tag lets you engage people anytime, anywhere, from magazine ads to store aisles

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