Ciara Tweets Tags with Exclusive Content

Elliott Lemenager
Wednesday, Dec 15, 2010 at 3:00 PM
Ciara kicks off CD release by tweeting Tags offering exciting extras.
Ciara Tag

Santa came early this year for the Microsoft Tag team. Yesterday, we announced we're partnering with Diddy to give away $50,000 to charities and exclusive content from his new album "Last Train to Paris."

Today, we’re headed to Hollywood for Ciara’s release party for her new CD "Basic Instinct" at Drai’s, where we’ll be sending live updates via our Twitter and Facebook accounts, along with exclusive content that will be released each day for a week after the party.

The Ciara exclusives will work like this:

  • Each day, Ciara will post a tweet with a Tag that lets you access exclusive content, including videos, live performances, personal messages, and more.
  • Each Twitter and Facebook post from Ciara will contain a link to a Tag.
  • You need to scan the Tag with your smartphone to access the exclusive content.
  • To participate, you must have the free Microsoft Tag app on your smartphone.
  • To help spread the word, use the hashtag #ciaratag in your tweets.



Best Practices for Using Tag

Design Tags that scan easily and offer an engaging mobile experience



Capture customers in the moment and bring printed materials to life



Tag lets you engage people anytime, anywhere, from magazine ads to store aisles

Next 5 Articles

Diddy Tweets the "12 Days of Tag"

Tuesday, Dec 14, 2010 at 12:00 PM

Tag Feeds Food Industry

Thursday, Dec 09, 2010 at 1:00 PM

Tag Helps Bands Keep Fans Engaged

Tuesday, Dec 07, 2010 at 2:00 PM

Jarden Uses Tag to Update Crock-Pot Brand

Tuesday, Nov 30, 2010 at 8:00 AM

Australian Foody Mag Creates Web Portal with Tag

Wednesday, Nov 24, 2010 at 12:00 PM