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Aloft Hotels Surprises Guests with Tag Contest

Nadia Aly
Monday, Oct 11, 2010 at 1:00 PM
Tags hidden around the hotel let guests enter to win a Napa Valley weekend.

Everyone loves surprises, and Aloft Hotels used Microsoft Tag to create a fun contest for its guests. Aloft created three different Tags that were hidden in guest rooms and common areas. When a guest found and scanned a Tag, they were entered to win tickets to the hotel’s “Live in the Vineyard” event, a luxurious weekend in Napa Valley mingling with pop stars and artists. The hotel also promoted the contest on its Facebook page.


Aloft Hotels Tag contest


What other ways do you think hotels could use Tag? Let us know in the comments below or on Tag’s Facebook or Twitter pages.

Industries

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Best Practices for Using Tag

Design Tags that scan easily and offer an engaging mobile experience

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WHY USE MICROSOFT TAG?

Capture customers in the moment and bring printed materials to life

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MARKETING GOES MOBILE

Tag lets you engage people anytime, anywhere, from magazine ads to store aisles

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