A Tag Around the House

Jackie Micucci
Wednesday, Aug 10, 2011 at 10:00 AM

DIY just got a whole lot easier thanks to Microsoft Tag. All this month, This Old House magazine is giving their readers a chance to win a host of prizes valued at more than $178,000. “The Great TOH Giveaway” campaign runs for seven weeks and features 28 Tags sprinkled throughout the magazine.

This Old House image

Readers can enter via Tags to win everything from Kohler faucet fixtures and custom cabinetry to Stihl landscaping tools and a John Deere lawn tractor. They can even enter to win a whole house… it’s a fixer-upper, but still!

Do you think Tag is a good way to create excitement for readers to enter giveaways? Let us know with your comments below or on Facebook or Twitter.



Best Practices for Using Tag

Design Tags that scan easily and offer an engaging mobile experience



Capture customers in the moment and bring printed materials to life



Tag lets you engage people anytime, anywhere, from magazine ads to store aisles

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