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Success Stories


Every day, more companies in every business sector are discovering the benefits of going mobile with Microsoft Tag to engage their target audiences, increase brand recognition, and drive sales. In addition, companies already using QR Codes are turning to Tag as a full-marketing solution for their QR Code needs and a way to learn more about incorporating Tag barcodes and NFC Technology into their mobile marketing campaigns. Here are just a few examples we've heard about in the news. For added information, see who’s already using Tag and check out their success stories.

Video: Italian Web Agency Talks Tag

Turin-based MediaKi is a big fan of Tag. Project Manager Dunja Lavecchia discusses how they’re using Tags in campaigns for tourism and public administration clients.

UNICEF Raises Funds Using Tag

Imagine helping a hungry or thirsty child simply by scanning a Microsoft Tag at your grocery store. Agencies recently posed that idea and many more in a recent challenge from marketing-trend company PSFK and UNICEF.

Tag Feeds Food and Beverage Industry

Kraft Foods, General Mills, Harrah's, Eurest, Eurofood Italy, and Bonterra Vineyards are just a few of the companies using Tag to connect with customers in an interactive and low-cost way.

Outdoor Advertising Gets a Digital Boost

PMD Promotion transformed its poster advertising for its 35,000 venue partners by adding Microsoft Tag. Now, consumers can connect to mobile sites, view videos of upcoming performances, and even download music.

Fort Lauderdale Draws Tourists with Tag

Visualizing yourself on vacation is so much easier when you can view the beach and the resort – on a webcam. And how about special offers and vacation packages? Starmark pulled out all the stops in its Tag-based print ads and posters.