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Success Stories


Every day, more companies in every business sector are discovering the benefits of going mobile with Microsoft Tag to engage their target audiences, increase brand recognition, and drive sales. In addition, companies already using QR Codes are turning to Tag as a full-marketing solution for their QR Code needs and a way to learn more about incorporating Tag barcodes and NFC Technology into their mobile marketing campaigns. Here are just a few examples we've heard about in the news. For added information, see who’s already using Tag and check out their success stories.

Turkcell Launches Tag-Powered Mobile Marketing Service

Turkcell is the first mobile operator to offer Tag-based mobile-marketing solutions, and its MobilKod service enables marketers to reach millions of mobile subscribers in Turkey and beyond.

Indian Event Company Adopts Microsoft Tag

EventNu is the first company in India to use Tag, offering it to event managers as a tool for creating more engaging experiences and improving the efficiency of event hosting.

Credit Union Sponsors "Capture the Tag"

A Washington credit union used Microsoft Tag 2D barcodes to create Capture the Tag, a fun way to promote local commerce and educate participants about finances, fraud, and saving money.

Houston Realtor Adds Tags to Yard Signs

When they scan a Tag, Houston home buyers get instant access to the property description, price, and photos, along with local information such as maps, schools, shopping, and more.

Tag Goes to College

Schools are using Microsoft Tag to reach students through their preferred communications device, the smartphone.

Turin Tags Landmarks for Tourists

This Italian city adopted a citywide tourism campaign that placed Tags near important city landmarks so visitors could easily view mobile sites containing rich historical details and maps to other points of interest.

Lakewood Ranch Opens Doors with Tag

It's not easy being green, which is why Lakewood Ranch turned to Microsoft Tag as an eco-friendly strategy for all its marketing needs, from advertisements and signage to the monthly newsletter.

Indiana Realtor Sells Homes with "Tag It!"

Carpenter Realtors, Indiana's largest real-estate company, uses Tags on signage and flyers to deliver virtual tours, detailed property information, and agent contacts directly to the buyer's smartphone.

Aloft Hotels Surprises Guests with Tag Contest

Aloft hid Microsoft Tags around its hotels. When a guest found and scanned a Tag, they were entered to win tickets to a “Live in the Vineyard” weekend in Napa Valley. Ooh la la!

Keep Pets Safe with Tagged Collars

MobiPetTags uses Microsoft Tag to record your pet's vitals in a scannable collar tag that anyone with a smartphone can access. Woof!

Chicago Walking Tour Adds Depth with Tag

Want to learn more about Chicago’s skyscrapers? The Society of Architectural Historians placed signs containing Microsoft Tags in the lobbies of ten early Chicago buildings to share their histories with smartphone-equipped visitors.
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