Every day, more companies in every business sector are discovering the benefits of going mobile with Microsoft Tag to engage their target audiences, increase brand recognition, and drive sales. In addition, companies already using QR Codes are turning to Tag as a full-marketing solution for their QR Code needs and a way to learn more about incorporating Tag barcodes and NFC Technology into their mobile marketing campaigns. Here are just a few examples we've heard about in the news. For added information, see who’s already using Tag and check out their success stories.
Full EngagementNYX Cosmetics and Sonicare bring user engagement and excitement to their mobile marketing campaigns with Microsoft Tag.
Picture This Kodak uses Tag for its new Email Print Service.
Tag’s Got Mad SKLZSKLZ uses Microsoft Tag to help both athletes and non-athletes get the most out of their workouts.
Ford: Why Print When You Can Tag?Ford Motor Company used Microsoft Tag in their customer-focused Spring 2011 “My Ford Magazine,” which is distributed three times a year and reaches 1.1 million readers.
Tag Goes Surfing with Fresh PineapplesThe California-based surfboard company Fresh Pineapples has been putting Microsoft Tag to use in an interesting way: right smack in the middle of their surfboards.
Lincoln Electric Tags Its Welding EquipmentAge-old craft meets new-age technology. Lincoln Electric puts Tags right on its equipment, so welders can access a mobile-optimized site with instructions, videos, and product specs just by scanning product nameplates.
Ford and Big 5 Sporting Goods Get TaggedHave you driven a Tag lately? Bought a hockey stick? Direct mail and point-of-sale strategies put detailed product info into customer's hands to help sell cars and sporting goods.
Tagged Videos Sell the Fun of Water SportsWater-sports manufacturer O’Brien uses Tags on its packaging to show videos of its products in action, helping customers make informed buying decisions about its wakeboards, skis, tubes, and other gear.
Volvo Tags Ads in TurkeyThis automotive manufacturer is taking advantage of the latest trends, since mobile tagging is increasingly popular in the smartphone-happy Middle East.
Acura Uses Tags to Highlight Car FeaturesTo increase customer engagement, Acura created new brochures for its latest automobile that incorporated 12 Microsoft Tags linked to videos explaining the car's features.
Jarden Uses Tag to Update Crock-Pot Brand JCS added Microsoft Tags to Crock-Pot product packaging to engage shoppers on their mobile devices and drive purchase decisions. And then it upped the ante with a mobile app, a recipe finder for planning meals while on the go.
Razor Scooters Roll with TagWhen you're selling a "ride-in-a-box" it helps to give Mom and Dad an idea of what they're buying. Microsoft Tags on packaging let customers see the popular line of Razor scooters in action.
Callaway Drives Golf-Club Sales with TagGolf-club manufacturer Callaway helps customers make buying decisions by putting Microsoft Tags on point-of-sale displays, so golfers can see videos of the clubs in action.