Sparkling prose, lush photography, compelling calls to action are all key ingredients of an eye-catching marketing brochure. But the fact remains the piece is still a static page. To make your marketing leap off the page, try adding a Microsoft Tag solution. Whether you're selling a car, luggage, or a two-week cruise, you can pack an interactive experience into the size of a stamp.
If you’re more familiar with QR Codes, Tag can help as well. That’s because only Tag lets you create and read both Tag barcodes and QR Codes, not to mention the latest star in mobile technology, NFC. With Tag solutions, you’re no longer limited to paper – eye-popping video and mobile experiences bring your product or service to life.
Say you have a travel company and you use Tag barcodes for each tour described in your brochure. By scanning the Tag, the reader links to video travelogues along with commentary from satisfied clients. You could also use Tags separately on the brochure to connect to booking sites so customers can make reservations right from their smartphones, while your offerings are fresh in their mind.
If you own a car dealership, let Tag’s recognition technologies do some of the sales work for you! Add Tag barcodes to your brochures so prospects can see videos of the cars’ features and road handling, just by scanning it. You could also provide customer reviews, directions to your nearest dealership – or even a “build your own car” app that lets shoppers test colors and configure options.
Or how about retail sales? Tags in your product brochures could show videos of your products in use, send customers to mobile sites with complete product information, provide maps of where to purchase items – even let people enter promotional giveaways.
With Tag's recognition technologies, you’re no longer limited to paper – eye-popping video and mobile experiences bring your product or service to life.