One Sunday October 14th, Target will be releasing in store QR Codes for the top 20 in demand toys for the holiday season. Yep these QR Codes aren’t just shelf talkers, they will allow shoppers to scan to purchase and ship it free to anyone in the U.S. Parents no longer have to run back to the store late at night without their kids to pick up their holiday presents. In additional to adding value to their in store shoppers this is the first major retail chain proactively engage in store mobile shoppers from purchasing from online competitors. I would keep your eyes peeled for more campaigns like this hitting the streets. If you have questions on how to do this for your own retail store let us know and we can give you some tips.