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Fishing Magazine Reels in Readers with Tag

Holly Richmond - Monday, May 09, 2011 at 10:00 AMTag takes readers far beyond magazine pages to share tip-filled videos of fishers in action, as well as slideshows, interviews, and partner discounts on fishing gear.

Enhance Election Posters with Tag

Holly Richmond - Friday, May 06, 2011 at 11:00 AMHelp kids get out the vote: put Tags on school election posters.

5/6: The Week's Top Mobile Marketing News

Holly Richmond - Friday, May 06, 2011 at 10:00 AMUnlock your phone with your fingerprint, mobile Mother's Day and more mobile marketing news from this week.

Tag Grows Engagement Among Gardeners

Treena Colby - Thursday, May 05, 2011 at 1:00 PMBy putting tons of information in grubby hands, gardening companies are using Tag to help give newbies a head start on their green thumbs.

Slideshow: The Best Barcode Fashion

Holly Richmond - Thursday, May 05, 2011 at 11:00 AMWhether you scan them or just admire them from afar, mobile tags could be coming to a closet near you. Take a look at some of the latest in tagged fashion.

Scan a Tag to Get Subway Reading Material

Patrick Donnelly - Wednesday, May 04, 2011 at 11:00 AMHere's a great example of using Tag to promote a book: Let readers sample a chapter during their subway ride.

Why Use Mobile Tagging on Mother's Day?

Holly Richmond - Wednesday, May 04, 2011 at 7:00 AMPutting a Tag on your Mother's Day card could link to a special message for Mom, an online album with pictures of the two of you over the past year, or a video you recorded for her.

Tag and the Pink Kick-Starter Project

Rachel Tamigniaux - Tuesday, May 03, 2011 at 11:00 AMA charity called the Pink Kick-Starter Project has begun to use Microsoft Tag as part of their campaign to reach out and provide essential information to newly diagnosed breast cancer patients

Tag and the Digitization of Publishing

Rachel Tamigniaux - Tuesday, May 03, 2011 at 11:00 AMWith the rising popularity of e-readers, multipurpose tablets, smartphones, and other digital devices, the future of the printed word is looking distinctly digital. The stats agree.

What Does Fashion Have to Do with Tagging?

Holly Richmond - Monday, May 02, 2011 at 11:00 AMIf you're not thinking Tag when you're thinking clothes, that's because you've not seen some of the latest fashion shows, and, believe it or not, clothing.

Youth Film Festival Promotes Trailer with Tag

Keith Caswell - Monday, May 02, 2011 at 7:00 AMThe National Film Festival for Talented Youth, or, NFFTY, used Tag on the Festival Guide to link users to the trailer for the festival.

Mobile Banking and Tags on Credit Cards

Holly Richmond - Friday, Apr 29, 2011 at 11:00 AMShouldn't your money should be easy to get, no matter where you are? We think so too.  How mobile tagging can help financial institutions and customers on the go.

A Very Digital Royal Wedding

Holly Richmond - Friday, Apr 29, 2011 at 7:00 AMThis certainly isn't Queen Victoria's communications style. From Twitter to Tumblr, a look at the royal wedding and social media.

"Priest" Uses Tag for Animated Prologue

Holly Richmond - Thursday, Apr 28, 2011 at 10:00 AMThe action movie uses Microsoft Tag in promotions to link users to a three-minute animated prologue providing some back story for the film.

4/28: The Week's Top Mobile Marketing News

Holly Richmond - Thursday, Apr 28, 2011 at 7:00 AMYou're getting closer: Proximity apps lead the roundup of mobile marketing news from this week.

Bare Escentuals Uses Tag in Direct Mail

Rachel Tamigniaux - Wednesday, Apr 27, 2011 at 11:00 AMTo promote its new line of skincare products, the cosmetics company was recently looking for a way to give customers an interactive, 3D experience. They found that experience with Microsoft Tag.

Announcing App Download Tag

Holly Richmond - Wednesday, Apr 27, 2011 at 10:00 AMNo more rooting around in the mobile app marketplaces. A new Tag type can help users find your mobile app more easily.

Mobile Tagging for Libraries and Bookstores

Holly Richmond - Tuesday, Apr 26, 2011 at 1:00 PMCuyahoga County Public Library is using the Boopsie BookCheck app to let patrons check out books on their own by scanning a barcode.

Ford and Big 5 Sporting Goods Get Tagged

Rachel Tamigniaux - Tuesday, Apr 26, 2011 at 10:00 AMHave you driven a Tag lately? Bought a hockey stick? Direct mail and point-of-sale strategies put detailed product info into customer's hands to help sell cars and sporting goods.

Mobile Phone Photography Book Uses Tag

Holly Richmond - Monday, Apr 25, 2011 at 12:00 PMThey're high art and they're shot with a phone. Lucas Kane used Tags in his photography book, pHone pHotos to make it easier for readers to learn about how the photos were taken.
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